AFCSI Certification
Take your business coaching skills to the next level. Fast.
Business coaching can often feel overwhelming. ICFC makes it simple with a structured, results-driven path to becoming a highly effective coach using the FAST Framework.
The Old Playbooks Are Failing
Businesses Need a New Way to Win.
Today's business landscape is more complex and demanding than ever. Leaders are under immense pressure to drive growth, boost efficiency, and build resilient cultures—all at the same time. The traditional, siloed approach to business improvement is breaking down, and generic advice no longer delivers the tangible, measurable results they desperately need.
This reality demands a new breed of coach and consultant. Organizations are no longer just seeking a supportive sounding board; they are seeking a strategic partner with a proven system for transformation. They need a professional who can provide an actionable, results-driven blueprint that connects all the moving parts of their business.
Sound Familiar?
As a coach, consultant, or HR professional, you're on the front lines of this challenge. You have the drive to help, but may lack a unified system to:
Connect the dots between a client's challenges in Growth, Productivity, Profitability, and Culture.
Provide a structured, step-by-step path that moves beyond theory into practical, real-world application.
Confidently demonstrate a clear ROI for your work with data-driven metrics and tangible outcomes.
Differentiate your practice with a proprietary, comprehensive framework that sets you apart from the crowd.
To meet this demand and elevate your impact, you need more than a new technique. You need a complete system.
Why certify with AFCSI?
Your Complete System for Coaching Excellence.
AFCSI Certification goes beyond basic training. We provide a proprietary framework, intensive pathway programs, an official license, comprehensive resources, and a supportive global community—everything you need to deliver exceptional client results and build a thriving practice.
Framework
Your Blueprint for Business Transformation
Go beyond generic advice. The AFCSI FAST Framework is the proprietary, field-tested system at the heart of your certification, designed to deliver comprehensive business transformation.

Mastering the FAST Framework empowers you to:
-
Systematically Drive Results across all four critical pillars of business success: Growth, Productivity, Profitability, and Culture.
-
Apply a Holistic, Integrated Approach that addresses the root causes of business challenges, not just isolated symptoms, for any client.
-
Confidently Guide Businesses Through a Proven Lifecycle from initial innovation and market launch, through scaling operations, to achieving market dominance.
-
Utilize a Powerful Toolkit of diagnostic instruments, strategic models, and the FAST Playbooks to deliver lasting value in any industry.
Certification
In-depth training in your chosen pathway.
Complete our intensive 4-month pathway program and become a certified expert in applying the FAST Framework to drive transformative business results.
You’ll finish your AFCSI Pathway Training with:
An Official AFCSI FAST Coach Certification & Badge to instantly boost your credibility and signal your expertise in the FAST Framework.
A Deep Understanding & Toolkit for Your Chosen Pathway (Growth, Productivity, Profitability, or Culture) enabling you to confidently address specific business challenges.
The Ability to Deliver the FAST Playbook—a powerful, structured deliverable to guide your clients step-by-step through their business transformation.
Practical Skills to Lead High-Impact Coaching Sessions & Workshops focused on applying FAST principles to achieve measurable client outcomes.

License
Exclusive license to use the FAST Framework
Upon certification, you receive a license from AFCSI to utilize the complete FAST Framework with your clients, including all associated proprietary tools, playbooks, and pathway-specific methodologies.
This official license grants you the rights to:
Deliver FAST Pathway Coaching using AFCSI’s proprietary systems and materials for 1:1 and group engagements.
Utilize the FAST Playbooks and Diagnostic Tools as core components of your coaching programs.
Brand yourself as an AFCSI Certified FAST Coach with full authority, leveraging the credibility and growing recognition of the FAST Framework.
Access and integrate future AFCSI FAST Framework updates and pathway enhancements into your practice.

Resources
Your FAST Coaching Toolkit
Ready-made resources save you hundreds of hours, ensure a professional and consistent client experience, and equip you to confidently deliver the full power of the FAST Framework.
Your AFCSI Certification includes instant access to:
The FAST Playbook: Customizable, step-by-step digital playbooks for each of the four pathways to structure your client engagements.
A Library of Pathway-Specific Diagnostic Tools & Templates: Including assessment questionnaires, VSM guides, financial modeling spreadsheets, cultural audit tools, and strategic planning canvases.
Ready-to-Use Workshop Facilitation Kits: Complete with slide decks, facilitator notes, and participant workbooks for delivering high-impact FAST Pathway workshops.

Community
Your space to connect and be inspired.
Join your local, energetic community of AFCSI Certified FAST Coaches. Connect with peers, share insights, collaborate, and receive ongoing encouragement as you master and apply the FAST Framework.
Your AFCSI membership includes access to:
Private AFCSI Circle Communities: Regional and pathway-specific groups for focused discussions, resource sharing, and local networking.
Expert Q&A Sessions: Opportunities to get your questions answered by AFCSI Master FAST Coaches.
Peer-to-Peer Learning: Dedicated pathway channels for sharing best practices, co-solving challenges, and exploring new applications of the FAST Framework.
Exclusive Invites to AFCSI Events & Advanced Training: Priority access to webinars, online events, and masterminds.

FRAMEWORK
Your Blueprint for Business Transformation.
Go beyond generic advice. The AFCSI FAST Framework is the proprietary, field-tested system at the heart of your certification, designed to deliver comprehensive business transformation.
FRAMEWORK
- Systematically Drive Results across all four critical pillars of business success: Growth, Productivity, Profitability, and Culture.
- Apply a Holistic, Integrated Approach that addresses the root causes of business challenges, not just isolated symptoms, for any client.
- Confidently Guide Businesses Through a Proven Lifecycle from initial innovation and market launch, through scaling operations, to achieving market dominance.
- Utilize a Powerful Toolkit of diagnostic instruments, strategic models, and the FAST Playbooks to deliver lasting value in any industry.
FRAMEWORK
Your Blueprint for Business Transformation.
Go beyond generic advice. The AFCSI FAST Framework is the proprietary, field-tested system at the heart of your certification, designed to deliver comprehensive business transformation.
FRAMEWORK
- Systematically Drive Results across all four critical pillars of business success: Growth, Productivity, Profitability, and Culture.
- Apply a Holistic, Integrated Approach that addresses the root causes of business challenges, not just isolated symptoms, for any client.
- Confidently Guide Businesses Through a Proven Lifecycle from initial innovation and market launch, through scaling operations, to achieving market dominance.
- Utilize a Powerful Toolkit of diagnostic instruments, strategic models, and the FAST Playbooks to deliver lasting value in any industry.
CERTIFICATION
In-depth training in your chosen pathway.
Complete our intensive 4-month pathway program and become a certified expert in applying the FAST Framework to drive transformative business results.
CERTIFICATION
- An Official AFCSI FAST Coach Certification & Badge to instantly boost your credibility and signal your expertise in the FAST Framework.
- A Deep Understanding & Toolkit for Your Chosen Pathway (Growth, Productivity, Profitability, or Culture) enabling you to confidently address specific business challenges.
- The Ability to Deliver the FAST Playbook—a powerful, structured deliverable to guide your clients step-by-step through their business transformation.
- Practical Skills to Lead High-Impact Coaching Sessions & Workshops focused on applying FAST principles to achieve measurable client outcomes.
LICENSE
Exclusive license to use the FAST Framework.
Upon certification, you receive a license from AFCSI to utilize the complete FAST Framework with your clients, including all associated proprietary tools, playbooks, and pathway-specific methodologies.
LICENSE
- Deliver FAST Pathway Coaching using AFCSI’s proprietary systems and materials for 1:1 and group engagements.
- Utilize the FAST Playbooks and Diagnostic Tools as core components of your coaching programs.
- Brand yourself as an AFCSI Certified FAST Coach with full authority, leveraging the credibility and growing recognition of the FAST Framework.
- Access and integrate future AFCSI FAST Framework updates and pathway enhancements into your practice.
RESOURCES
Your FAST Coaching Toolkit.
Ready-made resources save you hundreds of hours, ensure a professional and consistent client experience, and equip you to confidently deliver the full power of the FAST Framework.
RESOURCES
- The FAST Playbook: Customizable, step-by-step digital playbooks for each of the four pathways to structure your client engagements.
- A Library of Pathway-Specific Diagnostic Tools & Templates: Including assessment questionnaires, VSM guides, financial modeling spreadsheets, cultural audit tools, and strategic planning canvases.
- Ready-to-Use Workshop Facilitation Kits: Complete with slide decks, facilitator notes, and participant workbooks for delivering high-impact FAST Pathway workshops.
COMMUNITY
Your space to learn, connect and be inspired.
Join your local, energetic community of AFCSI Certified FAST Coaches. Connect with peers, share insights, collaborate, and receive ongoing encouragement as you master and apply the FAST Framework.
COMMUNITY
- Private AFCSI Circle Communities: Regional and pathway-specific groups for focused discussions, resource sharing, and local networking.
- Expert Q&A Sessions: Opportunities to get your questions answered by AFCSI Master FAST Coaches.
- Peer-to-Peer Learning: Dedicated pathway channels for sharing best practices, co-solving challenges, and exploring new applications of the FAST Framework.
- Exclusive Invites to AFCSI Events & Advanced Training: Priority access to webinars, online events, and masterminds.
Why certify with AFCSI?
Choose your FAST Certification Pathway
AFCSI offers four distinct certification pathways, each designed to equip you with deep expertise in a critical pillar of business success. Find the specialization that aligns with your needs, then start on your journey to becoming an AFCSI Certified FAST Coach.
Growth Pathway
Drive scalable business expansion. Equip yourself to guide businesses through every stage of growth, from uncovering new market opportunities to achieving sustainable market dominance.
Productivity Pathway
Engineer peak operational excellence. Learn to help organizations streamline processes, optimize systems, and build high-performance engines that drive efficiency and market leadership.
Profitability Pathway
Champion sustainable value creation. Guide businesses in validating financial viability, optimizing profit levers, and building financially resilient models for long-term growth and shareholder value.
Culture Pathway
Cultivate thriving, high-performance cultures. Equip organizations to define their unique Cultural DNA, build engaged teams, and foster an environment where talent thrives and business objectives are exceeded.
"The AFCSI Certification pathways aren’t just informative, they’re a blueprint for business growth. The training has gifted me a new lens through which I now view business challenges and their solutions. A heartfelt thanks to the coaching team!"
Bao Nguyen,
Certified FAST Growth Coach
What people are saying
Real Impact,
Real Results.
Certifying as a FAST Coach doesn't just mean gaining new skills — it means making a real impact. At the forefront of business transformation, their stories are a testament to the effectiveness of the FAST coaching approach.
The ICFC Certification pathways aren’t just informative, they’re a blueprint for business growth. The training has gifted me a new lens through which I now view business challenges and their solutions. A heartfelt thanks to the coaching team!
The workshop is truly transformative which was led by an exceptional trainer. The lessons on competitive positioning and growth engines have ignited positive changes in my work approach. It’s not just a program – it’s a catalyst for real results!
Signing up for the Productivity Formula workshop has been a revelation. The depth and breadth of the material covered is truly comprehensive. The workshop opened my eyes to the concept of constructing a ‘value stream team’ and my ‘core group,’ ideas that hadn’t previously crossed my mind. It’s been a fantastic insight that has now become a daily staple in my business practice. Truly transformative!
Starting my new business, I was initially unsure about how to gain traction in the market. That’s when Paul stepped in, offering clarity and a strategic direction. His guidance to concentrate on content creation, enhance my rates, and delegate effectively, was nothing short of transformative.
I was a hardcore fan of free YouTube content for about five months before I enrolled in the Culture Pathway certification – it had an immediate impact on my confidence as a business coach. I saw that the more I followed the program, the better my results became.
Be recognized.
Get Certified.
FAST Pathway Certification
(cohort based)
US$695
/ month*
US$2,780 billed for the complete 4-month program*
- On-Demand Training Curriculum
- Monthly Q&A Call
- Private Cohort Discussion Group
- Pathway-Focused Peer Group
- AFCSI Pathway Certification
FAST Pathway Certification
(1:1 Premium Coaching)
US$995
/ month*
US$3,980 billed for the complete 4-month program*
- On-Demand Training Curriculum
- Weekly Private Coaching Calls
- Pathway-Focused Peer Group
- AFCSI Pathway Certification
- We support Parity Purchasing Power! Regional pricing and cohort availability are detailed within your local AFCSI community.
FAQs
Is AFCSI Certification right for me?
AFCSI Certification is designed for experienced business coaches, consultants, and senior HR or L&D leaders who want to master a proven, results-driven system for business transformation. It is for professionals who are committed to moving beyond generic advice to become elite strategic partners for their clients or organizations. The program is intensive, and admission is by application to ensure a high-caliber peer group.
How does Certification differ from the Accelerator or Mastermind memberships?
While all AFCSI memberships provide immense value, they serve different purposes:
Accelerator Membership is designed to help you apply the concepts from our self-paced courses through short, intensive workshops.
Mastermind Membership provides ongoing, high-level peer support and access to the FAST App.
- AFCSI Certification is a deep, comprehensive training and credentialing program. It is the only path to mastering a full Pathway, earning an official credential, and receiving the commercial license to use the proprietary FAST Framework and tools with your own clients.
How long does a certification program take?
Each Pathway Certification (e.g., Growth Pathway, Culture Pathway) is an intensive 4-month (16-week) program. This includes weekly training sessions, practical homework assignments, and peer group discussions.
What is the process to become certified?
AFCSI offers a clear, market-focused path to becoming a certified expert in business transformation. Our credentialing is designed to signify deep expertise in the practical application of the FAST Framework.
Pathway-Specific Certification
Rather than a tiered structure, AFCSI focuses on specialized mastery. A coach can achieve certification in one or more of the four pillars, earning designations such as:
Certified FAST Growth Coach
Certified FAST Productivity Coach
Certified FAST Profitability Coach
Certified FAST Culture Coach
Each certification is awarded upon successful completion of the intensive 4-month pathway training program, which culminates in the submission of a comprehensive written case study and a final assessment interview. To ensure the highest standards, we also incorporate a performance evaluation (a review of a recorded coaching session) to assess the real-time application of our Core Competencies.
Master FAST Coach Designation
The pinnacle of professional achievement within our framework is the Master FAST Coach designation. This is awarded to elite practitioners who have successfully achieved certification in all four FAST Pathways and have submitted a Business Impact Portfolio (BIP)—a collection of verifiable case studies demonstrating significant, measurable business results achieved for clients.
What support does AFCSI provide after I complete my certification?
AFCSI believes that certification is the beginning of a coach’s professional journey, not the end. Our commitment is not just to certify your expertise, but to ensure you can successfully apply it.
Immediately following your successful certification, you are enrolled in our 12-week FAST Coach Business Launch Program. This is a small-group coaching experience designed exclusively to help new Certified FAST Coaches build a thriving practice.
As part of this post-certification support program, you will receive:
Personalized Guidance: Mentorship and coaching from a Master FAST Coach focused on your specific business-building challenges.
Custom Feedback: Expert review of your coaching offers, go-to-market strategy, and pricing models to help you build a profitable practice.
A Clear Action Plan: A step-by-step plan designed to help you confidently secure your first FAST Coaching clients.
Ongoing Growth Coaching: Continued support through bi-monthly (2x/month) live coaching calls for the remainder of your first year as a certified coach.
Advanced Training Access: Priority access to exclusive Masterclasses that deepen your expertise in the FAST Framework.
AFCSI is committed not just to certifying you, but to providing the ongoing mentorship and support you need to launch and grow a successful business the FAST Way.
What happens after I am certified? Is there a renewal process?
Excellence is an ongoing commitment. To ensure the highest standards of practice, all AFCSI certifications must be renewed every two years.
Recertification Requirements:
Recertification is a formal audit process that requires certified coaches to submit evidence of:
Continuing Professional Development (CPD): A log of completed formal training hours in relevant areas.
Active Practice: A coaching logbook detailing their ongoing client work.
Mandatory Coaching Supervision:
Distinct from the recertification audit, supervision is an ongoing, mandatory developmental process for all certified FAST Coaches. It is a cornerstone of our commitment to ethical and high-impact practice.
What is Supervision? It is a formal, collaborative dialogue with a qualified and AFCSI-accredited supervisor. Its purpose is to help the coach continuously develop their skills, ensure they are working ethically, and provide support for their well-being.
Why is it Essential? The high-stakes nature of FAST Coaching—navigating complex business challenges, managing sensitive commercial data, and being accountable for ROI—makes supervision a necessity. It is the critical support structure for managing the unique ethical and practical dilemmas a FAST Coach faces.
How it Works: Coaches must engage in a minimum number of supervision hours annually (e.g., one hour of supervision per 35 hours of coaching). In these confidential sessions, they bring anonymized case studies and challenges to a supervisor, who helps them reflect, gain new perspectives, and find the best path forward.
What does the 'license to use the FAST Framework' include?
Upon successful certification, you receive a license to:
Deliver FAST Pathway Coaching using AFCSI’s proprietary systems for 1:1 and group engagements.
Utilize the FAST Playbooks and official diagnostic tools (like the FAST Matrix and CDC) as core components of your coaching programs.
Brand yourself as an “AFCSI Certified FAST Coach” for that Pathway, leveraging the credibility and authority of the AFCSI and the FAST Framework.
What is your satisfaction guarantee or refund policy?
Our Commitment to You
At AFCSI, we are deeply committed to the quality and impact of the FAST Coach Certification program. This is an intensive professional program designed to deliver transformative results. Our curriculum is field-tested, our facilitators are certified Master FAST Coaches, and our mission is to provide you with the frameworks and skills to become a truly high-impact business coach. We believe in our process, and we are committed to partnering with you on your success.
Our “Right Fit” Guarantee (14-Day Refund Window)
We understand that certification is a significant investment of your time, energy, and resources. We also know that the best learning happens when there is a strong sense of mutual commitment between the participant, the cohort, and the program.
For this reason, we offer a 14-day “right fit” period for all our cohort-based certification programs.
You can participate fully in the first two weeks of the program. If, after actively engaging in the first two live sessions and completing the initial homework, you feel the program is not the right fit for you, you may request a full refund of your program fee. Refund requests must be submitted to our support team before the start of the third live session.
After the 14-Day Period
After the 14-day “right fit” period has passed, we do not offer refunds. Here’s why:
Protecting the Cohort Experience: A committed, stable cohort is essential for building the trust and psychological safety required for deep learning. Withdrawals after this point can disrupt the dynamic for all remaining members.
Protecting Our Intellectual Property: By the third week, participants will have received access to a substantial portion of the proprietary FAST Framework materials, playbooks, and tools. As these are digital goods that cannot be “returned,” we must protect their value.
Our Invitation: Seek Support, Not Just a Refund
AFCSI Certification is challenging. It’s our mission to make the complex simple, but the hard work of application must still be done. Once you learn the FAST Way, the execution is in your hands.
If you find yourself struggling at any point after the initial 14-day period, we believe the answer isn’t a refund, but more support. We strongly invite you to:
Engage with your Master FAST Coach: Schedule a one-on-one call to discuss your specific challenges.
Lean on your Peer Group: Use your private cohort discussion group to ask questions and get support from peers who are on the same journey.
Trust the Process: Our mission is to help you succeed, and we are here to partner with you in that effort.
A Note on Quarterly Membership Renewals
Please note that the above policy applies to the Certification Program fee itself. For your underlying AFCSI Membership, we offer a separate 48-hour grace period for any accidental quarterly renewals. If you miss the opportunity to cancel your membership before the renewal date, please contact our support team within 48 hours of the charge.