Every business needs a FAST Coach
Coaching That Drives the Bottom Line.
FAST Coaching is founded on the principle that coaching must be more than just a conversation; it must be a catalyst for tangible business transformation. The principles and methodology of FAST Coaching represent the new standard for results-driven leadership development.
FAST Coaching
The Philosophy.
Traditional coaching often separates leadership development from business operations. In contrast, the FAST Way is designed to integrate them through three core pillars that work in concert to create measurable impact.
"The FAST coaching approach has shifted my focus entirely. I've stopped managing tasks and learned how to build a great team that can deliver work our customers truly value."
Luan Pham, VP of Product, E-commerce Scale-up
Beyond Theory
Coaching for Business Performance.
What is the true job of a leader? While many would talk about vision or abstract "leadership skills," FAST coaching is built upon a more grounded and impactful definition: a leader's job is to build great teams that do amazing work customers love and happily pay for. This core philosophy is the foundation of FAST Coaching and it shapes the entire AFCSI approach to leadership development.
A FAST Coach is trained to be a strategic partner focused on this fundamental responsibility. They help leaders move beyond abstract theory to directly influence the levers that create real business value. By focusing on the four pillars of business success, a FAST Coach guides leaders to work directly on the issues that impact the P&L, drive market share, and build long-term enterprise value.
"As a COO, I need partners who speak the language of business results. A FAST Coach does exactly that."
David Lee, COO, Manufacturing Firm
AFCSI's Signature Methodology
Coaching with CARE.
The complexity of modern business demands more than a rigid, one-size-fits-all coaching style. Leaders today face interconnected challenges that require more than a purely question-based approach; they need a strategic partner who can adapt to any situation. A traditional, inflexible coaching stance can feel slow and disconnected from the urgent need to drive tangible business results, failing to provide the specific guidance that turns insight into impact.
To deliver The FAST Advantage, AFCSI certified coaches utilize our proprietary CARE methodology. This is a framework for a coaching stance that is intentionally flexible, trust-based, and relentlessly focused on client success. By building a strong professional partnership and adapting their approach to the situation, a CARE Coach moves beyond just conversation to effectively guide leaders toward achieving their most critical business outcomes.
More Than a Conversation
A Proprietary Toolkit for
Clarity and Action.
Great insights get lost without a clear structure to turn them into action. Many coaching engagements fail right here—the bridge between the "aha!" moment and accountable execution is never built, leaving valuable momentum on the table.
A FAST Coach is equipped with a system of proprietary tools to solve this problem. Our core toolkit includes the FAST Matrix and Action Plan—powerful frameworks for thinking, not just templates. They provide a tangible structure to diagnose challenges and turn every great idea into a clear, measurable plan.
The FAST Map
The FAST Map is a powerful tool for helping leaders understand the connections between their actions and the collective success of their team, helping to foster alignment and ensure the right things are done at the right time.
The FAST Matrix
Facilitate powerful diagnostic conversations using the FAST Matrix, and guide leaders and their teams through an evidence-based assessment of their business, helping them gain holistic clarity and build consensus on their most critical strategic priorities.
The FAST Organizational Model
Guide leaders in moving beyond traditional hierarchies using the FAST Organizational Model. Help them design a high-performance execution engine built for speed, autonomy, and relentless customer value delivery.
